Children's Air Ambulance
A flying ICU
The Children’s Air Ambulance deliver critically ill children to hospital by helicopter when conventional transport isn’t fast enough. They are currently the only dedicated helicopter transfer service for children - a flying intensive care unit.
Fundraising
The charity receives no government funding, relying entirely on donations from the public to be able to offer their service free of charge. This makes our job - to tell their story with rich and compelling content - all the more important, as the material we create directly affects their fundraising efforts.
Head in the clouds
We’ve been working with the Children’s Air Ambulance since November 2017 to document key milestones in their journey. In that time we’ve photographed the Duchess of York at a fundraising event, flown at 1000 feet to film their helicopters in action, and documented the launch of their new aircraft across the country.
Client: Children’s Air Ambulance
Producer: Hannah Lane
Photographer: Joseph Madden
Director of Photography: Jack Ayers
Sound Recordist: Rory Cargill